From the beginning when it was called ‘Ethan’ and then Sky ‘Z’, we were tasked with turning Fluid Viewing into something beautiful. As we had some hold of TV but mostly online advertising, our hands were tied with certain restrictions, but it did mean the few great ideas our team had were taken and actioned. With worked closely with Sky for going on a year but rushed as they were, they launched early which snowballed quite few of the great introductions which were in the pipeline. Here are a few examples of work which we helped develop and created for the launch.
